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Network radio ratings, 1932-1953 : a history of prime time programs through the ratings of Nielsen, Crossley and Hooper /

"Early chapters chronicle development of broadcasting, advertising and entertainment industries, with an explanation of ratings system and its evolution. Each subsequent chapter focuses on a specific year of radio's golden age, with industry statistics, daily ratings and a chart of the yea...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Ramsburg, Jim, 1935-
Format: Electronic eBook
Language:Inglés
Published: Jefferson, N.C. : McFarland, ©2012.
Series:Ebook Central Academic Complete Collection
Subjects:
Online Access:Texto completo