Loading…
Communicating clearly about science and medicine : making data presentations as simple as possible-- but no simpler /
Scientific communication is challenging. The subject matter is complex and often requires a certain level of knowledge to understand it correctly; describing hazard ratios, interpreting Kaplan Meier curves and explaining confounding factors is different from talking about a new car or clothing range...
| Call Number: | Libro Electrónico |
|---|---|
| Main Author: | |
| Format: | Electronic eBook |
| Language: | Inglés |
| Published: |
Farnham, Surrey, England ; Burlington, VT :
Gower,
©2011.
|
| Subjects: | |
| Online Access: | Texto completo |
Table of Contents:
- Science communication in the 21st century
- The seven challenges of communicating science
- Preparing your talk
- Illustrating your talk
- The performance : delivering your talk
- Medicine and science in the media
- Media interview techniques
- Every interaction counts.