New food product development : from concept to marketplace /

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This new edition of a bestselling text in food product development provides a comprehensive overview of the new food product development process. Stages of development are described in detail, beginning with sources of ideas, then moving through development, final screening, and introduction into th...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Fuller, Gordon W.
Format: Electronic eBook
Language:Inglés
Published: Boca Raton, FL : CRC Press, ©2011.
Edition:3rd ed.
Subjects:
Food > Marketing.
Food > Research.
New products > Marketing.
Product management.
Food industry and trade > Technological innovations.
Aliments > Recherche.
Produits commerciaux > Gestion.
consumer behaviour.
innovation.
marketing.
research.
trade.
foods.
product development.
ingredients.
food industry.
TECHNOLOGY & ENGINEERING > Food Science.
Technology.
Food industry and trade > Technological innovations
Food > Marketing
Food > Research
New products > Marketing
Product management
Lebensmittel
Produktinnovation
Productontwikkeling.
Levensmiddelen.
Levensmiddelenindustrie.
Livsmedel.
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