The four stages of highly effective crisis management : how to manage the media in the digital age /

Mostrar otras versiones (1)

From the Japanese tsunami and the Egyptian revolution to the Haitian earthquake and the Australian floods, social media has proven its power to unite, coalesce, support, champion, and save lives. Presenting cutting-edge media communication solutions, The Four Stages of Highly Effective Crisis Manage...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Jordan-Meier, Jane
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Boca Raton, FL : CRC Press, ©2011.
Temas:
Mass media > Management.
Crisis management.
Online social networks.
Public relations.
Public Relations
Médias > Gestion.
Gestion de crise.
Réseaux sociaux (Internet)
Relations publiques.
public relations.
SOCIAL SCIENCE > Media Studies.
Crisis management
Mass media > Management
Online social networks
Public relations
dissertations.
Academic theses
Academic theses.
Thèses et écrits académiques.
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Media, crisis, and new reporting tools
  • What is a crisis?
  • Unfolding crisis
  • Crisis is triggered
  • A crisis stops the show
  • Case in point: Virginia Tech
  • The role of media in a crisis
  • Social, interactive, and everywhere all the time
  • Today's news from multiple platforms
  • Old media play a role in the social media revolution: social or leave
  • Power to the people: the rise of hyperlocal news
  • Mainstream media are still a factor
  • Social media's role in crisis
  • Media ethics? what drives traditional media behavior
  • Twitter: is it a fad or the "8 bazillion pound gorilla?"
  • Overview
  • Background.

Ejemplares similares