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Sold on language : how advertisers talk to you and what this says about you /
Sold on language examines how the competitive marketplace shapes the ways in which commercial and political advertisers speak to us.: Authored by a team of highly respected language scientists; Written in an informal style with many examples drawn from popular culture; Communicates ideas and researc...
| Cote: | Libro Electrónico |
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| Format: | Électronique eBook |
| Langue: | Inglés |
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Chichester, West Sussex, UK ; Malden, MA :
Wiley-Blackwell,
2011.
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| Accès en ligne: | Texto completo |