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The social media management handbook : everything you need to know to get social media working in your business /

"How do organizations manage social media effectively? Every organization wants to implement social media, but it is difficult to create processes and mange employees to make this happen. Most social media books focus on strategies for communicating with customers, but they fail to address the...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Smith, Nick, 1962-
Other Authors: Wollan, Robert, 1957-, Zhou, Catherine
Format: Electronic eBook
Language:Inglés
Published: Hoboken, N.J. : Wiley, 2010.
Subjects:
Online Access:Texto completo