IT-driven business models : global case studies in transformation /
"This book will show organizations how business model innovation should be a key focus area in today's global economy. It features cases from businesses around the globe who have developed their own business models to achieve high levels of performance and interviews from key executives. A...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Otros Autores: | , |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Hoboken, N.J. :
John Wiley & Sons,
©2011.
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Temas: | |
Acceso en línea: | Texto completo |
Tabla de Contenidos:
- IT-Driven Business Models; Contents; Foreword; Preface; Acknowledgments; CHAPTER 1 Enterprise Value from Customer Value; CHAPTER 2 Customer Value from the Customer Process; CHAPTER 3 More Customers and More for the Customer; CHAPTER 4 Innovation and Personalization Trump Commoditization; CHAPTER 5 Silent Commerce; CHAPTER 6 Strategy-Compliant Management; CHAPTER 7 Value Chain Redesign; CHAPTER 8 IT's Role in Business Model Transformation; CONCLUSION IT-Driven Innovation in the 2010s; Notes; About the Authors; Index.