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IT-driven business models : global case studies in transformation /
"This book will show organizations how business model innovation should be a key focus area in today's global economy. It features cases from businesses around the globe who have developed their own business models to achieve high levels of performance and interviews from key executives. A...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Otros Autores: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hoboken, N.J. :
John Wiley & Sons,
©2011.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | "This book will show organizations how business model innovation should be a key focus area in today's global economy. It features cases from businesses around the globe who have developed their own business models to achieve high levels of performance and interviews from key executives. A primary focus in the book will be on the role of technology in driving and enabling changes to fundamental facets of a business. Business model innovation is occuring around the world, in essentially every industry and in processes ranging from R & D to M & A, supply chain, and marketing. Case examples will be included from ABB, IKEA, Apple, Tata, SHARP, Daudi Aramco, DeBeers, Telefonica, Valero Energy, LEGO, Proctor & Gamble, among others"--Provided by publisher |
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| Descripción Física: | 1 online resource (xix, 220 pages) : illustrations |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9781119200222 1119200229 9780470944257 0470944250 9780470944264 0470944269 9780470944271 0470944277 |