Innovative marketing strategy : balancing commercial goal and corporate social responsibility /

Inaugural Address Innovative Marketing Strategies - Rural Perspectives Balancing Commercial Goal and Corporate Social Responsibility Innovative Marketing Strategy: Challenges & Opportunities (Background Material of the Seminar) Evolution in Agricultural Marketing in India Rural Marketing and Far...

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Bibliographic Details
Call Number:Libro Electrónico
Other Authors: Gupta, Kamal, Angadi, V. B., Das, M. R.
Format: Electronic eBook
Language:Inglés
Published: Mumbai [India] : Himalaya Pub. House, 2010.
Edition:1st ed.
Subjects:
Marketing > Management.
Strategic planning.
Marketing > Gestion.
Planification stratégique.
BUSINESS & ECONOMICS > Marketing > General.
BUSINESS & ECONOMICS > Distribution.
Marketing > Management
Strategic planning
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