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International Business : Themes and Issues in the Modern Global Economy.

Examines the impact of globalization on key aspects of the business environment. This title offers a comprehensive overview of this phenomenon that is altering corporate strategy fundamentally, critiquing the complexities of globalization and its impact on international business.

Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Johnson, Debra
Autres auteurs: Turner, Colin
Format: Électronique eBook
Langue:Inglés
Publié: Hoboken : Taylor & Francis, 2010.
Édition:2nd ed.
Sujets:
Accès en ligne:Texto completo
Table des matières:
  • Book Cover; Title; Copyright; Contents; Contents Outline; List of Case Studies; List of Boxes; List of Figures; List of Tables; Preface; List of Abbreviations; Chapter 1 The Strategic Context of the Shifting International Business Environment; Part I Globalization and the Context of International Business; Chapter 2 Globalization and the Changing Business Environment; Chapter 3 Regional Integration and Globalization; Chapter 4 Governance Issues in an Integrating World Economy; Chapter 5 Development and International Production.
  • Chapter 6 Emerging Economies: The Major Beneficiaries of GlobalizationPart II Enterprise Issues in the Global Economy; Chapter 7 International Trade: A Building Block of International Strategy; Chapter 8 International Investment; Chapter 9 Multinational Enterprises: The Conduits of Globalization; Chapter 10 The Internationalization of MNEs; Chapter 11 International Entrepreneurship and the Internationalization of Small and Medium-sized Businesses; Chapter 12 Business Functions withi.