Landing page optimization : the definitive guide to testing and tuning for conversions /
A guide which teaches the skills necessary to make money from online marketing programs without spending a penny more on driving traffic to the landing page. It helps readers identify mission critical parts of their website and their true economic value and define important visitor classes and conve...
Clasificación: | Libro Electrónico |
---|---|
Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Indianapolis, Ind. :
Sybex/Wiley,
©2008.
|
Colección: | Serious skills.
|
Temas: | |
Acceso en línea: | Texto completo Texto completo |
MARC
LEADER | 00000cam a2200000 a 4500 | ||
---|---|---|---|
001 | EBOOKCENTRAL_ocn608622305 | ||
003 | OCoLC | ||
005 | 20240329122006.0 | ||
006 | m o d | ||
007 | cr cn||||||||| | ||
008 | 071101s2008 inua o 001 0 eng d | ||
010 | |z 2007045592 | ||
040 | |a MERUC |b eng |e pn |c MERUC |d E7B |d OCLCQ |d COCUF |d COO |d TEFOD |d IDEBK |d DKU |d N$T |d BTCTA |d YDXCP |d FVL |d OCLCQ |d EBLCP |d OCLCO |d OCLCQ |d NTE |d DEBSZ |d OCLCQ |d UMI |d CEF |d NHM |d K6U |d B24X7 |d TEFOD |d OCLCQ |d AZK |d AGLDB |d OCLCQ |d JBG |d OCLCQ |d MOR |d PIFAG |d ZCU |d OTZ |d OCLCQ |d MERUC |d OCLCQ |d U3W |d OCLCF |d BRL |d STF |d WRM |d VTS |d NRAMU |d ICG |d INT |d VT2 |d AU@ |d OCLCQ |d WYU |d OCLCQ |d DKC |d OCLCQ |d M8D |d OCLCQ |d VLY |d OCLCQ |d G3B |d TKN |d EYM |d OCLCQ |d OCLCO |d CZL |d DST |d OCLCQ |d OCLCO |d INARC |d OCLCQ |d OCLCL | ||
019 | |a 182734015 |a 212906312 |a 233000195 |a 236209734 |a 319837134 |a 606039962 |a 646742201 |a 722660149 |a 728034582 |a 961589910 |a 962562250 |a 988480194 |a 992000672 |a 994894982 |a 1037525671 |a 1037715313 |a 1038654157 |a 1044216518 |a 1045498599 |a 1055390253 |a 1056383252 |a 1058086952 |a 1060830571 |a 1062905845 |a 1062929021 |a 1162223953 |a 1241923471 |a 1295602632 |a 1300692440 |a 1303287904 | ||
020 | |a 9780470289167 |q (electronic bk. ; |q Adobe Reader) | ||
020 | |a 0470289163 |q (electronic bk. ; |q Adobe Reader) | ||
020 | |a 6611204334 | ||
020 | |a 9786611204334 | ||
020 | |a 1281204331 | ||
020 | |a 9781281204332 | ||
020 | |z 9780470174623 |q (pbk.) | ||
020 | |z 0470174625 |q (pbk.) | ||
029 | 1 | |a AU@ |b 000043361063 | |
029 | 1 | |a AU@ |b 000051376807 | |
029 | 1 | |a AU@ |b 000053250129 | |
029 | 1 | |a DEBBG |b BV042968567 | |
029 | 1 | |a DEBBG |b BV044128509 | |
029 | 1 | |a DEBSZ |b 355412152 | |
029 | 1 | |a DEBSZ |b 396160816 | |
029 | 1 | |a DEBSZ |b 422144711 | |
029 | 1 | |a HEBIS |b 291484433 | |
029 | 1 | |a NZ1 |b 13340557 | |
029 | 1 | |a AU@ |b 000060897904 | |
035 | |a (OCoLC)608622305 |z (OCoLC)182734015 |z (OCoLC)212906312 |z (OCoLC)233000195 |z (OCoLC)236209734 |z (OCoLC)319837134 |z (OCoLC)606039962 |z (OCoLC)646742201 |z (OCoLC)722660149 |z (OCoLC)728034582 |z (OCoLC)961589910 |z (OCoLC)962562250 |z (OCoLC)988480194 |z (OCoLC)992000672 |z (OCoLC)994894982 |z (OCoLC)1037525671 |z (OCoLC)1037715313 |z (OCoLC)1038654157 |z (OCoLC)1044216518 |z (OCoLC)1045498599 |z (OCoLC)1055390253 |z (OCoLC)1056383252 |z (OCoLC)1058086952 |z (OCoLC)1060830571 |z (OCoLC)1062905845 |z (OCoLC)1062929021 |z (OCoLC)1162223953 |z (OCoLC)1241923471 |z (OCoLC)1295602632 |z (OCoLC)1300692440 |z (OCoLC)1303287904 | ||
037 | |b OverDrive, Inc. |n http://www.overdrive.com | ||
037 | |a 6DE60612-00C7-4834-82A1-6CD596DF4D6A |b OverDrive, Inc. |n http://www.overdrive.com | ||
050 | 4 | |a TK5105.888 |b .A7836 2008eb | |
072 | 7 | |a COM |x 087000 |2 bisacsh | |
072 | 7 | |a COM |x 060150 |2 bisacsh | |
072 | 7 | |a COM |x 034000 |2 bisacsh | |
072 | 7 | |a COM |x 060130 |2 bisacsh | |
082 | 0 | 4 | |a 006.7 |2 22 |
049 | |a UAMI | ||
100 | 1 | |a Ash, Tim, |d 1965- |1 https://id.oclc.org/worldcat/entity/E39PBJgRMMfkVdDFmXWFT3V6Kd | |
245 | 1 | 0 | |a Landing page optimization : |b the definitive guide to testing and tuning for conversions / |c Tim Ash. |
260 | |a Indianapolis, Ind. : |b Sybex/Wiley, |c ©2008. | ||
300 | |a 1 online resource (xxi, 360 pages) : |b illustrations | ||
336 | |a text |b txt |2 rdacontent | ||
337 | |a computer |b c |2 rdamedia | ||
338 | |a online resource |b cr |2 rdacarrier | ||
490 | 1 | |a Serious skills | |
505 | 0 | |a Setting the stage -- Understanding your landing pages -- Understanding your audience -- Understanding the decision process -- Why your site is not perfect -- Selecting elements to tune -- The math of tuning -- Tuning methods -- Assembling the team and getting buy-in -- Developing your action plan -- Avoiding the pitfalls -- A closer look at the Google Website Optimizer. | |
520 | |a A guide which teaches the skills necessary to make money from online marketing programs without spending a penny more on driving traffic to the landing page. It helps readers identify mission critical parts of their website and their true economic value and define important visitor classes and conversion tasks. | ||
588 | 0 | |a Print version record. | |
546 | |a English. | ||
590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
650 | 0 | |a Web sites |x Evaluation. | |
650 | 0 | |a Web sites |x Testing. | |
650 | 0 | |a Web sites |x Design. | |
650 | 0 | |a Internet marketing. | |
650 | 6 | |a Sites Web |x Évaluation. | |
650 | 6 | |a Sites Web |x Conception. | |
650 | 6 | |a Marketing sur Internet. | |
650 | 7 | |a COMPUTERS |x Digital Media |x General. |2 bisacsh | |
650 | 7 | |a COMPUTERS |x Web |x User Generated Content. |2 bisacsh | |
650 | 7 | |a COMPUTERS |x Interactive & Multimedia. |2 bisacsh | |
650 | 7 | |a COMPUTERS |x Web |x Site Design. |2 bisacsh | |
650 | 7 | |a Web sites |x Evaluation. |2 blmlsh | |
650 | 7 | |a Web sites |x Testing. |2 blmlsh | |
650 | 7 | |a Web sites |x Design. |2 blmlsh | |
650 | 7 | |a Internet marketing. |2 blmlsh | |
650 | 7 | |a Internet marketing |2 fast | |
650 | 7 | |a Web sites |x Design |2 fast | |
650 | 7 | |a Web sites |x Evaluation |2 fast | |
758 | |i has work: |a Landing page optimization (Text) |1 https://id.oclc.org/worldcat/entity/E39PCG4tBHJBdX6QBkRvdRmHkC |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
776 | 0 | 8 | |i Print version: |a Ash, Tim, 1965- |t Landing page optimization. |d Indianapolis, Ind. : Sybex/Wiley, ©2008 |w (DLC) 2007045592 |
830 | 0 | |a Serious skills. | |
856 | 4 | 0 | |u https://learning.oreilly.com/library/view/~/9780470174623/?ar |z Texto completo |
856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=331668 |z Texto completo |
938 | |a Internet Archive |b INAR |n landingpageoptim0000asht | ||
938 | |a Books 24x7 |b B247 |n bks00024403 | ||
938 | |a Baker and Taylor |b BTCP |n BK0007538256 | ||
938 | |a ebrary |b EBRY |n ebr10225373 | ||
938 | |a EBSCOhost |b EBSC |n 219846 | ||
938 | |a ProQuest MyiLibrary Digital eBook Collection |b IDEB |n 120433 | ||
938 | |a YBP Library Services |b YANK |n 2793895 | ||
994 | |a 92 |b IZTAP |