Managing the president's message : the White House communications operation /

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"Political scientists are rarely able to study presidents from inside the White House while presidents are governing, campaigning, and delivering thousands of speeches. It's even rarer to find one who manages to get officials such as political adviser Karl Rove or presidential counselor Da...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Kumar, Martha Joynt
Format: Electronic eBook
Language:Inglés
Published: Baltimore : Johns Hopkins University Press, 2007.
Subjects:
USA > Präsident
Government and the press > United States.
Press and politics > United States.
Presidents > Press coverage > United States.
Communication > Political aspects > United States.
État et presse > États-Unis.
Communication > Aspect politique > États-Unis.
Communication > Political aspects
Government and the press
Presidents > Press coverage
Press and politics
Politische Kommunikation
Presse
Pressekonferenz
Présidents > Messages > États-Unis.
Communication en politique > États-Unis.
Presse et politique > États-Unis.
United States
Online Access:Texto completo
Table of Contents:
  • Creating an effective communications operation
  • The communications operation of President Bill Clinton
  • The communications operations of President George W. Bush
  • White House communications advisers
  • The press secretary to the President
  • The gaggle and the daily briefing
  • Presidential press conferences
  • Managing the message.

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