APA (7th ed.) Citation

Drummond, G., & Ensor, J. (2005). Introduction to Marketing Concepts. Elsevier.

Chicago Style (17th ed.) Citation

Drummond, Graeme, and John Ensor. Introduction to Marketing Concepts. Burlington: Elsevier, 2005.

MLA (8th ed.) Citation

Drummond, Graeme, and John Ensor. Introduction to Marketing Concepts. Elsevier, 2005.

Warning: These citations may not always be 100% accurate.