A short guide to reputation risk /

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Reputation risk is a topic with relevance across the organisation, from risk managers to corporate communication managers, from compliance manager to HR Director. Whatever your interest in the subject, A Short Guide to Reputation Risk provides a shorthand route to understanding the context and key f...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Honey, Garry
Format: Electronic eBook
Language:Inglés
Published: Farnham, UK : Gower, ©2009.
Series:Short guides to risk series.
Subjects:
Risk assessment.
Risk management.
Corporate image.
Intangible property > Valuation.
Risk Assessment
Risk Management
Évaluation du risque.
Gestion du risque.
Entreprises > Image.
risk assessment.
risk management.
corporate image.
BUSINESS & ECONOMICS > Public Relations.
Corporate image
Intangible property > Valuation
Risk assessment
Risk management
Business and Management.
Online Access:Texto completo
Table of Contents:
  • The nature and value of reputation
  • The causes and impact of reputation risk
  • Identifying stakeholders and risk drivers
  • Selecting tools and controls
  • Assigning responsibility
  • Integrating reputation risk
  • Governance and compliance
  • Case studies.

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