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The Management of Technological Innovation : Strategy and Practice.
The Management of Technological Innovation is one of the most important challenges facing businesses today. Innovation is now the fundamental driver of competitiveness for firms of all sizes in virtually all business sectors. The first edition of this book has been one of the most popular texts for...
| Cote: | Libro Electrónico |
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| Auteur principal: | |
| Autres auteurs: | , |
| Format: | Électronique eBook |
| Langue: | Inglés |
| Publié: |
Oxford :
Oxford University Press, UK,
2008.
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| Sujets: | |
| Accès en ligne: | Texto completo |
| Résumé: | The Management of Technological Innovation is one of the most important challenges facing businesses today. Innovation is now the fundamental driver of competitiveness for firms of all sizes in virtually all business sectors. The first edition of this book has been one of the most popular texts for students of innovation and technology management. - ;The Management of Technological Innovation (MTI) is one of the most important challenges facing businesses today. Innovation has become the fundamental driver of competitiveness for firms of all sizes in virtually all business sectors and nations. |
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| Description matérielle: | 1 online resource (402 pages) |
| ISBN: | 9780191526046 0191526045 |