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Development communication sourcebook : broadening the boundaries of communication /
The Development Communication Sourcebook illustrates why the field of development communication is important and how its tools and methods enhance long-term and sustainable results. The book presents basic concepts and explains key challenges faced in daily practice. Each of the four modules is self...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Autor Corporativo: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Washington, D.C. :
World Bank,
©2008.
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| Colección: | World Bank e-Library.
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| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Mefalopulos, Paolo. | |
| 245 | 1 | 0 | |a Development communication sourcebook : |b broadening the boundaries of communication / |c Paolo Mefalopulos. |
| 260 | |a Washington, D.C. : |b World Bank, |c ©2008. | ||
| 300 | |a 1 online resource (xx, 244 pages) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
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| 347 | |a data file | ||
| 380 | |a Bibliography | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Module 1. The value-added of development communication : What communication? ; The value-added of development communication in programs and projects ; Ten key issues about (development) communication -- Understanding the scope and uses of development communication -- The operational framework of the development communication division -- Module 2. Reflections on the theory and practice of development communication : Setting common ground on key terminology ; Development and communication: an overview ; A different take on development communication applications ; Combining theory with practice: the multitrack model -- Module 3. Development communication methodological framework and applications : Principles and methodology fundamentals of the four-phase framework ; Phase 1. Communication-based assessment ; Communication-based assessment toolbox ; Phase 2. Communication strategy design ; Communication strategy design toolbox ; Phase 3. Implementing the communication program ; Communication toolbox for implementation ; Phase 4. Communication for monitoring and evaluation ; Communication toolbox for monitoring and evaluation -- Module 4. Development communication services and operations at the World Bank : Introduction: Development communication services and experiences at the World Bank ; Part I. DevComm scope and service lines : The development communication division scope and service lines ; Part II. The world of practice: some experiences : Development communication to fight poverty through poverty reduction strategy papers ; Community radio: supporting local voices through the airwaves ; Disability and development: what role for communication? ; How a multilateral institution builds capacity in strategic communication ; Assessing the impact of development communication -- Appendix : The Rome consensus. | |
| 520 | |a The Development Communication Sourcebook illustrates why the field of development communication is important and how its tools and methods enhance long-term and sustainable results. The book presents basic concepts and explains key challenges faced in daily practice. Each of the four modules is self-contained, with examples, toolboxes, and more. | ||
| 588 | 0 | |a Print version record. | |
| 506 | |3 Use copy |f Restrictions unspecified |2 star |5 MiAaHDL | ||
| 533 | |a Electronic reproduction. |b [Place of publication not identified] : |c HathiTrust Digital Library, |d 2011. |5 MiAaHDL | ||
| 538 | |a Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. |u http://purl.oclc.org/DLF/benchrepro0212 |5 MiAaHDL | ||
| 583 | 1 | |a digitized |c 2011 |h HathiTrust Digital Library |l committed to preserve |2 pda |5 MiAaHDL | |
| 506 | |a Access restricted to Ryerson students, faculty and staff. |5 CaOTR | ||
| 546 | |a English. | ||
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Communication in economic development. | |
| 650 | 6 | |a Communication en développement économique. | |
| 650 | 7 | |a economic development. |2 agrovoc | |
| 650 | 7 | |a POLITICAL SCIENCE |x Public Policy |x Economic Policy. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Government & Business. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Development |x Economic Development. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Development |x Business Development. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Structural Adjustment. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Development |x General. |2 bisacsh | |
| 650 | 7 | |a Politique de la communication. |2 eclas | |
| 650 | 7 | |a Communication in economic development |2 fast | |
| 650 | 7 | |a Comunicação. |2 larpcal | |
| 650 | 7 | |a Comunicação (desenvolvimento econômico) |2 larpcal | |
| 710 | 2 | |a World Bank. | |
| 758 | |i has work: |a Development communication sourcebook (Text) |1 https://id.oclc.org/worldcat/entity/E39PCG8mcHjrH6pMFqy6Bfvhtq |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |a Mefalopulos, Paolo. |t Development communication sourcebook. |d Washington, D.C. : World Bank, ©2008 |z 9780821375228 |w (DLC) 2008016703 |w (OCoLC)223370201 |
| 830 | 0 | |a World Bank e-Library. | |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=459593 |z Texto completo |
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