Subliminal persuasion : influence & marketing secrets they don't want you to know /
Every day you make purchasing decisions based on unconscious beliefs and biases you don't even know you have. Great marketers and persuaders know how to convince you to buy a product without your knowing it. The power of subliminal persuasion can move markets and control consumers. If you'...
Clasificación: | Libro Electrónico |
---|---|
Autor principal: | Lakhani, Dave, 1965- |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Hoboken, N.J. :
John Wiley & Sons,
©2008.
|
Temas: | |
Acceso en línea: | Texto completo |
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