Persuasive technology : using computers to change what we think and do /

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Can computers change what you think and do? Can they motivate you to stop smoking, persuade you to buy insurance, or convince you to join the Army? "Yes, they can," says Dr. B.J. Fogg, director of the Persuasive Technology Lab at Stanford University. Fogg has coined the phrase "Captol...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Fogg, B. J.
Format: Electronic eBook
Language:Inglés
Published: Amsterdam ; Boston : Morgan Kaufmann Publishers, ©2003.
Series:Morgan Kaufmann series in interactive technologies.
Subjects:
Persuasion (Psychology) > Computer programs.
Human-computer interaction.
Persuasion (Psychology)
Persuasion (Psychology) > Data processing > Social aspects.
World Wide Web > Social aspects.
Computers > Social aspects.
Persuasive Communication
Attitude to Computers
Persuasion (Psychologie) > Informatique > Aspect social.
Interaction personne-ordinateur.
Ordinateurs > Aspect social.
Ordinateurs > Aspect psychologique.
Web > Aspect social.
Communication persuasive.
SELF-HELP > Motivational & Inspirational.
World Wide Web > Social aspects
Human-computer interaction
Gesellschaft
Mensch-Maschine-Kommunikation
Beeinflussung
Computer.
Mensch.
Mensch-Maschine-Kommunikation.
Psychologie.
Persuasion (psychologie)
Informatique.
Société numérique.
Internet.
dissertations.
Academic theses
Academic theses.
Thèses et écrits académiques.
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