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Strategy as action : competitive dynamics and competitive advantage /
Strategy as Action presents an action plan for how firms can build, improve, and defend their competitive advantage at every stage of their life cycle. For start-up firms entering a market, it provides a model for exploiting competitive uncertainty and blind spots; for growth firms who have establis...
| Cote: | Libro Electrónico |
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| Auteur principal: | |
| Autres auteurs: | , |
| Format: | Électronique eBook |
| Langue: | Inglés |
| Publié: |
New York :
Oxford University Press,
2006.
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| Collection: | Strategic management series (Oxford University Press)
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| Sujets: | |
| Accès en ligne: | Texto completo |