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Tourism research methods : integrating theory with practice /

This book (i) moves beyond the business/social phenomenon divide of tourism research; (ii) provides a discussion of theory but integrates this theory with specific tourism examples and case studies to assist student learning and application of approaches and techniques; (iii) outlines alternative re...

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Bibliographic Details
Call Number:Libro Electrónico
Other Authors: Ritchie, Brent W., Burns, Peter (Peter M.), Palmer, Catherine (Catherine A.)
Format: Electronic eBook
Language:Inglés
Published: Wallingford, UK ; Cambridge, MA : CABI Pub., ©2005.
Series:CAB books.
Subjects:
Online Access:Texto completo
Table of Contents:
  • Introduction: reflections on the practice of research
  • Ethics in tourism research: objectivities and personal perspectives
  • Feminist and gender perspectives in leisure and tourism research
  • The case study in tourism research: a multi-method case study approach
  • Using visual evidence: the case of Cannibal tours
  • Action ethnography: using participant observation
  • Tourism research practices and tourist geographies
  • Revisiting Delphi: the Delphi technique in tourism research
  • Interviewing: a focus on qualitative techniques
  • Applying the mystery shopping technique: the case of Lunn Poly
  • Longitudinal research methods
  • Framing analysis: examining mass mediated tourism narratives
  • GIS techniques in tourism and recreation planning: application to wildlife tourism
  • A qualitative approach to the ethical consumer: the use of focus groups for cognitive consumer research in tourism
  • Content analysis
  • Using cluster analysis to segment a sample of Australian ecotourists
  • The future of tourism research.