E-commerce in the Asian context : selected case studies /

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E-commerce in Asia has been receiving considerable attention as a result of the proliferation of Internet connectivity and technologies in the region. In response to this trend, Canada's International Development Research Centre (IDRC) commissioned four studies to investigate the various econom...

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Bibliographic Details
Call Number:Libro Electrónico
Other Authors: Lafond, Renald, Sinha, Chaitali
Format: Electronic eBook
Language:Inglés
Published: Ottawa : Pasir Panjang, Singapore : International Development Research Centre ; Institute of Southeast Asian Studies, 2005.
Subjects:
Electronic commerce > Asia > Case studies.
Commerce électronique > Asie > Études de cas.
BUSINESS & ECONOMICS > International > Marketing.
BUSINESS & ECONOMICS > Marketing > Multilevel.
BUSINESS & ECONOMICS > Exports & Imports.
Electronic commerce
Asia
Case studies
Online Access:Texto completo
Table of Contents:
  • Action research on e-commerce for small artisans and development organizations, Pan Asia e-commerce / Aniceto C. Orbeta, Jr.
  • Direct marketing of artisanal products through the internet / Rajveer Singh
  • E-marketers, an innovative approach to e-commerce / Loyola Joseph and Santosh Narayanan
  • Impact of policy on development of e-commerce in Vietnam / Tran Ngoc Ca.

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