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CRM unplugged : releasing CRM's strategic value /
Building and maintaining a customer-centered enterprise cost-effectively is a hot topic and key business issue. This book provides the definitive work on how to derive return from investment. It shows readers strategies for successful CRM implementation into a company, and how to achieve a good ROI...
| Call Number: | Libro Electrónico |
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| Format: | Electronic eBook |
| Language: | Inglés |
| Published: |
Hoboken, N.J. :
Wiley,
©2004.
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| Online Access: | Texto completo |