Chinese media, global contexts /
This volume provides the most expert, up-to-date and multidisciplinary analyses on how the contemporary media function in what has rapidly become the world's biggest market.
Call Number: | Libro Electrónico |
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Other Authors: | |
Format: | Electronic eBook |
Language: | Inglés |
Published: |
New York :
RoutledgeCurzon,
2003.
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Series: | RoutledgeCurzon studies in Asia's transformations ;
5. |
Subjects: | |
Online Access: | Texto completo |
Table of Contents:
- Chapter 1 The global and the national of the Chinese media / CHIN-CHUAN LEE
- chapter 2 "Enter the World"
- chapter 3 Capturing the flame
- chapter 4 Established pluralism
- chapter 5 Chinese media and youth
- chapter 6 Political drama and news narratives
- chapter 7 Globalization and the Chinese media
- chapter 8 Administrative boundaries and media marketization
- chapter 9 West Lake wired
- chapter 10 How do the Chinese media reduce organizational incongruence?
- chapter 11 Localizing professionalism
- chapter 12 The future of Chinese cinema
- chapter 13 Marketing popular culture in China.