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Building, leading, and managing strategic alliances : how to work effectively and profitably with partner companies /

Corporate acquisition is no longer the growth model for technology-based companies. Now the name of the game is alliances.

Bibliographic Details
Call Number:Libro Electrónico
Main Author: Kuglin, Fred A.
Other Authors: Hook, Jeff
Format: Electronic eBook
Language:Inglés
Published: New York : AMACOM, ©2002.
Subjects:
Online Access:Texto completo
Table of Contents:
  • Preliminaries; Contents; 1. What Is an Alliance?; 2. Great Idea, but How Do I Get Started?; 3. 3G Wireless Networks; 4. Telecom Providers and 3G Wireless Device Manufacturers: A 1 Trillion Investment, yet Where's the Value?; 5. Mission Impossible?; 6. Transportation; 7. Health Care: Alliances and a Healthy Supply Chain; 8. Software Companies and Consulting Firms; 9. Know When to Hold, and Know When to Fold; 10. Critical Success Factors in Establishing Alliances; Index.