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Understanding audiences : learning to use the media constructively /

This text examines how audiences develop their perceptions of reality based on what they see in the media. It is appropriate for students in media effects, psychology of media, media and society, and audience analysis.

Bibliographic Details
Call Number:Libro Electrónico
Main Author: Wicks, Robert H.
Format: Electronic eBook
Language:Inglés
Published: Mahwah, N.J. : Lawrence Erlbaum Associates, 2000.
Series:LEA's communication series.
Subjects:
Online Access:Texto completo
Description
Summary:This text examines how audiences develop their perceptions of reality based on what they see in the media. It is appropriate for students in media effects, psychology of media, media and society, and audience analysis.
Physical Description:1 online resource (xv, 241 pages) : illustrations
Bibliography:Includes bibliographical references and index.
ISBN:0585354103
9780585354101
9781410601018
1410601013