Casos de márketing y estrategia /

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Bibliographic Details
Call Number:Libro Electrónico
Main Authors: Gázquez Abad, Juan Carlos (Author), Jiménez Castillo, David (Author), Marín Carrillo, María Belén (Author), Segovia López, Cristina (Author)
Other Authors: Sánchez Pérez, Manuel (Editor)
Format: Electronic eBook
Language:Español
Published: Barcelona : Universitat Oberta de Catalunya, 2006.
Subjects:
Marketing > Cases.
Electronic books.
Online Access:Texto completo
Description
Physical Description:1 online resource (369 pages)
Bibliography:Includes bibliographical references (pages 359-369).
ISBN:9788490293287

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