Business Trends in the Digital Era Evolution of Theories and Applications /

This book introduces 10 mega business trends, ranging from big data to the O2O model. By mining and analyzing mountains of data, the author identifies these 10 emerging trends and goes to great lengths to explain and support his views with up-to-date cases. By incorporating the latest developments,...

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Bibliographic Details
Call Number:Libro Electrónico
Main Authors: Zhu, Xiaoming (Author), Song, Bingying (Author), Ni, Yingzi (Author), Ren, Yifan (Author), Li, Rui (Author)
Corporate Author: SpringerLink (Online service)
Format: Electronic eBook
Language:Inglés
Published: Singapore : Springer Nature Singapore : Imprint: Springer, 2016.
Edition:1st ed. 2016.
Subjects:
Strategic planning.
Leadership.
Business Strategy and Leadership.
Online Access:Texto Completo

Internet

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