E-Services Opportunities and Threats - Journal of Value Chain Management, Vol. 1, No. 1/2 (Special Issue) /
This volume presents the best papers of the special issue 'E-Services' of the Journal of Value Chain Management. In association with the Marketing Center Muenster (University of Muenster, Germany) and the Center for Services Marketing and Management (Florida Atlantic University, USA), the...
Call Number: | Libro Electrónico |
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Corporate Author: | SpringerLink (Online service) |
Other Authors: | Evanschitzky, Heiner (Editor), Iyer, Gopalkrishnan R. (Editor) |
Format: | Electronic eBook |
Language: | Inglés |
Published: |
Wiesbaden :
Deutscher Universitätsverlag : Imprint: Deutscher Universitätsverlag,
2007.
|
Edition: | 1st ed. 2007. |
Series: | Applied Marketing Science / Angewandte Marketingforschung,
|
Subjects: | |
Online Access: | Texto Completo |
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