Customer Loyalty in Third Party Logistics Relationships Findings from Studies in Germany and the USA /

Challenged by increasing competition and globalization, third party logistics service providers (3PLs) can become more successful by focusing on customer loyalty. Within long-term customer relationships, 3PLs can offer more advanced logistics services, mitigate the risk of substitution, realize high...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Cahill, David L. (Author)
Corporate Author: SpringerLink (Online service)
Format: Electronic eBook
Language:Inglés
Published: Heidelberg : Physica-Verlag HD : Imprint: Physica, 2007.
Edition:1st ed. 2007.
Series:Contributions to Management Science,
Subjects:
Production management.
Marketing.
Operations Management.
Online Access:Texto Completo
Table of Contents:
  • Basic concepts
  • Theoretical framework
  • Research model
  • Methodology and sample characteristics
  • Operationalization and measurement
  • Structural models
  • Conclusion.

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