The Spread of Yield Management Practices The Need for Systematic Approaches /

Yield Management, an effective technique for the optimisation of revenue, used to be the exclusive prerogative of large companies such as airlines. Today, it is also accessible to entrepreneurs in the hospitality, distribution and restaurant sectors. This book offers insights into the creation and i...

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Détails bibliographiques
Cote:Libro Electrónico
Collectivité auteur: SpringerLink (Online service)
Autres auteurs: Sfodera, Fabiola (Éditeur intellectuel)
Format: Électronique eBook
Langue:Inglés
Publié: Heidelberg : Physica-Verlag HD : Imprint: Physica, 2006.
Édition:1st ed. 2006.
Sujets:
Financial risk management.
Strategic planning.
Leadership.
Entrepreneurship.
New business enterprises.
Operations research.
Marketing.
Industrial organization.
Risk Management.
Business Strategy and Leadership.
Operations Research and Decision Theory.
Organization.
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