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Conjoint Measurement Methods and Applications /
The book covers all recent developments in Conjoint Analysis. Leading scientists present theory and applications of this technique. In short, the following models, techniques, and applications are discussed: normative models that maximize return, extension of choice-based conjoint simulations, laten...
| Call Number: | Libro Electrónico |
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| Corporate Author: | |
| Other Authors: | , , |
| Format: | Electronic eBook |
| Language: | Inglés |
| Published: |
Berlin, Heidelberg :
Springer Berlin Heidelberg : Imprint: Springer,
2007.
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| Edition: | 4th ed. 2007. |
| Subjects: | |
| Online Access: | Texto Completo |