E-Content Technologies and Perspectives for the European Market /

Technologies develop rapidly and reach hurricane levels of velocity but quality E-Content and innovative applications lag behind. This book addresses the question how content industries change within a digital environment and what role information and communication technologies play in transforming...

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Bibliographic Details
Call Number:Libro Electrónico
Corporate Author: SpringerLink (Online service)
Other Authors: Bruck, Peter A. (Editor), Buchholz, Andrea (Editor), Karssen, Zeger (Editor), Zerfass, Ansgar (Editor)
Format: Electronic eBook
Language:Inglés
Published: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2005.
Edition:1st ed. 2005.
Subjects:
Advertising media planning.
Technological innovations.
Media Planning.
Innovation and Technology Management.
Online Access:Texto Completo

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