Social Media Audit Measure for Impact /
Social media has drastically improved the way we can reach target audiences and serve our customers. Like its financial counterpart, the social media audit (SMA) can be described as a formalized review of anorganization's social media activities. However, contrary to financial audits, social me...
Clasificación: | Libro Electrónico |
---|---|
Autor principal: | Gattiker, Urs E. (Autor) |
Autor Corporativo: | SpringerLink (Online service) |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
New York, NY :
Springer New York : Imprint: Springer,
2013.
|
Edición: | 1st ed. 2013. |
Colección: | SpringerBriefs in Computer Science,
|
Temas: | |
Acceso en línea: | Texto Completo |
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