Return of the Hustle The Art of Marketing With Music /

Has a commercial ever brought you to tears? Has a movie ever inspired you so much you change your way of life? Has the series finale of a television show ever broken your heart? Has a video game ever altered your perception of reality? If you're like most consumers, you answered 'yes'...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Sheinkop, Eric (Auteur)
Collectivité auteur: SpringerLink (Online service)
Format: Électronique eBook
Langue:Inglés
Publié: London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2016.
Édition:1st ed. 2016.
Sujets:
Marketing.
Industrial organization.
Customer relations-Management.
Communication in organizations.
Marketing research.
Business intelligence.
Strategic planning.
Leadership.
Organization.
Customer Relationship Management.
Corporate Communication.
Market Research and Competitive Intelligence.
Business Strategy and Leadership.
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