Chargement en cours…
Dirección de mercadotecnia : análisis, planeación y control /
| Cote: | HF5415.13 K6.48 |
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| Auteur principal: | |
| Format: | Livre |
| Langue: | Español |
| Publié: |
México, D. F. :
Diana,
c1985
|
| Édition: | 4a ed. |
| Sujets: |
| Description: | Translation of: Marketing management : analysis, planning and control. |
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| Description matérielle: | 867 p. : ill. ; 23 cm. |
| Bibliographie: | Includes bibliography and index |
| ISBN: | 9681316614 |