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Avoiding the Pitfalls of Customer Participation /

by Merlo, Oman , Eisingerich, Andreas , Shin, Hae-Kyung , Britton, Robert
Published 2019

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Why Customer Participation Matters

by Chan, Kimmy , Adjei, Mavis , Avery, Jill , Auh, Seigyoung , Eisingerich, Andreas , Merlo, Omar
Published 2014

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