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Break the Wall Why and How to Democratize Digital in Your Business.

Break the Wall: Why and How to Democratize Digital in your Businessexamines problems facing business units and top management adapting to digital transformation and offers solutions.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Aksehirli, Zeynep
Otros Autores: Bart, Yakov, Chan, Kwong, Pauwels, Koen
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Bingley : Emerald Publishing Limited, 2022.
Colección:American Marketing Association Ser.
Acceso en línea:Texto completo

MARC

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300 |a 1 online resource (165 p.). 
490 1 |a American Marketing Association Ser. 
500 |a Description based upon print version of record. 
520 |a Break the Wall: Why and How to Democratize Digital in your Businessexamines problems facing business units and top management adapting to digital transformation and offers solutions. 
590 |a Emerald Insight  |b Emerald All Book Titles 
700 1 |a Bart, Yakov. 
700 1 |a Chan, Kwong. 
700 1 |a Pauwels, Koen. 
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830 0 |a American Marketing Association Ser. 
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