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The creative industries and international business development in Africa /
"Against this backdrop [of declining business caused by the Covid-19 pandemic], The Creative Industries and International Business Development in Africa takes an unorthodox approach to showcasing the trends and challenges of the contemporary creative economy with a view to positioning the secto...
| Clasificación: | Libro Electrónico |
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| Autores principales: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Bingley, U.K. :
Emerald Publishing Limited,
2022.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | "Against this backdrop [of declining business caused by the Covid-19 pandemic], The Creative Industries and International Business Development in Africa takes an unorthodox approach to showcasing the trends and challenges of the contemporary creative economy with a view to positioning the sector for a global audience. Drawing upon the categorisations of the Creative Industries Federation, the book interrogates and highlights the challenges and opportunities of the creative industries in Africa. This is with a view to aggregating how the sector has coped with a myriad of challenges even before the pandemic. Discussions across the chapters document the changing landscape of the sector, capturing insights from the global value chain to everything digital - from arts to publishing, fashion, film and music production and distribution. Further insights are discussed around recent events such as the take-off of the African Continental Free Trade Area (AfCFTA) and the exit of Britain from the EU - with the latter event reinvigorating the Commonwealth Agenda and renewed interest in Africa's creative industries."--Publisher |
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| Descripción Física: | 1 online resource (190 pages) |
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9781800713024 1800713029 9781800713048 1800713045 |