Retail in a new world : recovering from the pandemic that changed the world /

"The Covid-19 pandemic has dramatically changed retailing, creating an uncertain scenario that has forced marketers, retailers, and policy makers to face new challenges to survive and thrive. These challenges affect all aspects of retailing, from supply chain management to consumers' shopp...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Pantano, Eleonora, 1982- (Autor), Willems, Kim, 1983- (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Bingley, UK : Emerald Publishing Limited, 2022.
Edición:First edition.
Colección:Emerald points.
Temas:
2000-2099
Retail trade > History > 21st century.
COVID-19 Pandemic, 2020-
Commerce de détail > Histoire > 21e siècle.
Pandémie de COVID-19, 2020-
Retail sector.
Business & Economics > Industries / Retailing.
Retail trade
History
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Chapter 1. Introduction
  • Chapter 2. How pandemic crisis times affects consumer behavior
  • Chapter 3. Shopping anxiety
  • Chapter 4. Managing crowding and consumers' perceived store density
  • Chapter 5. Pandemic acceleration of retail phygitalization
  • Chapter 6. Technological solution in physical retailing
  • Chapter 7. Re-designing shopping centers
  • Chapter 8. Retail in a brand-new world.

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