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European Venture Toolbox : the Path for SMEs to Grasp and Defend Opportunities /
European Venture Toolbox: The path for SMEs to grasp and defend opportunitiesprovides a framework to assess risk and return of choices, iteratively implement business, and avoid being blinded by incorrect principles not grounded in financial reality.
| Clasificación: | Libro Electrónico |
|---|---|
| Autores principales: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Bingley :
Emerald Publishing Limited,
2021.
|
| Edición: | First edition. |
| Colección: | Entrepreneurial behaviour series.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Kirk, Nicholas H. | |
| 245 | 1 | 0 | |a European Venture Toolbox : |b the Path for SMEs to Grasp and Defend Opportunities / |c by Nicholas H. Kirk and Lamberto Zollo. |
| 250 | |a First edition. | ||
| 264 | 1 | |a Bingley : |b Emerald Publishing Limited, |c 2021. | |
| 264 | 4 | |c Ã2021 | |
| 300 | |a 1 online resource | ||
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| 490 | 1 | |a Entrepreneurial behaviour series | |
| 588 | 0 | |a Online resource; title from digital title page (viewed on September 27, 2021). | |
| 505 | 0 | |a Intro -- Half Title Page -- Series Editors -- Editorial Advisory Board -- Title Page -- Copyright Page -- Contents -- List of Figures -- List of Tables -- Preface -- Acknowledgments -- Part I -- 1: The Rationale for Entrepreneurship and a Structure to Navigate Through its Uncertainty -- 2: Talking to Customers and Looking for Problems -- 3: Identifying and Describing Novel Value -- 4: Meeting Market's Expectations: The Importance of Early Prototyping and Validation -- 5: Framing and Positioning in the Bigger Picture -- 1. Value Proposition (What and Why?) -- 2. Customers (Who?) | |
| 505 | 8 | |a 3. Activities, Resources, Partners (How?) -- 6: EU Versus US: The European Position in the Global Frame -- 1. Difference in Funding: Venture Capital Versus State-Provided Funds -- 2. Revenues First Versus Growth First -- 3. Risk-taking Propensity -- 4. Governance Ownership -- 5. Go-to-market Strategy -- 6. The Take Home Message so far for European Founders -- Part II -- Case Study: Olive Oil Commercialization -- 1. Entrepreneurial Challenges -- 2. Entrepreneurial Opportunities -- 3. Financial -- 4. Legal -- 5. Funding -- 6. Marketing -- Categorizations -- Considerations -- Fact Scouting Tasks | |
| 505 | 8 | |a Part III -- Practitioners' Notes: Introduction -- Practitioners' Note 1: Vision Structuring -- Practitioners' Note 2: Beachhead Market Selection -- Practitioners' Note 3: Value Proposition Definition -- Practitioners' Note 4: People Orchestration -- Practitioners' Note 5: Financial Viability -- Practitioners' Note 6: Return and Risk Optimality -- Practitioners' Note 7: Selling & Negotiation -- Practitioners' Note 8: Fundraising -- Practitioners' Note 9: Execution Modalities -- Closing Notes -- References -- Index | |
| 520 | |a European Venture Toolbox: The path for SMEs to grasp and defend opportunitiesprovides a framework to assess risk and return of choices, iteratively implement business, and avoid being blinded by incorrect principles not grounded in financial reality. | ||
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| 650 | 7 | |a Risk management |2 fast | |
| 650 | 7 | |a Small business |x Decision making |2 fast | |
| 650 | 7 | |a Small business |x Management |2 fast | |
| 651 | 7 | |a Europe |2 fast | |
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| 776 | 0 | 8 | |i Print version: |a Kirk, Nicholas H. |t European Venture Toolbox. |b First edition. |d Bingley : Emerald Publishing Limited, 2021 |z 1801173192 |z 9781801173193 |w (OCoLC)1250013316 |
| 830 | 0 | |a Entrepreneurial behaviour series. | |
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