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Reputation management : the future of corporate communications and public relations /
The book aims to give senior executives and communications professionals a guide to the importance of reputation (in terms of how positively or negatively an organisation is perceived by stakeholders such as employees, customers and members of the media), and inspire their thinking in managing reput...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Bingley, UK ; North America ; Japan ; India ; Malaysia ; China :
Emerald Publishing,
2019.
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| Edición: | First edition. |
| Colección: | PRCA practice guides.
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| Temas: | |
| Acceso en línea: | Texto completo |