Customer experience innovation : how to get a lasting market edge /

This book outlines innovative processes used to research, conceive and develop innovations in the Customer eXperience (CX) space for both large and small companies.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Dew, Robert (Autor), Allen, Cyrus (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Bingley, UK : Emerald Publishing Limited, 2018.
Edición:First edition.
Temas:
Consumer satisfaction.
Customer relations.
Consumer Behavior
Consommateurs > Satisfaction.
Sales & marketing.
BUSINESS & ECONOMICS > Industrial Management.
BUSINESS & ECONOMICS > Management.
BUSINESS & ECONOMICS > Management Science.
BUSINESS & ECONOMICS > Organizational Behavior.
Acceso en línea:Texto completo
Descripción
Sumario:This book outlines innovative processes used to research, conceive and develop innovations in the Customer eXperience (CX) space for both large and small companies.
Descripción Física:1 online resource
Bibliografía:Includes bibliographical references and index.
ISBN:9781787547865
1787547868
9781787547889
1787547884

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