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Trade Tales : Decoding Customers' Stories.

Read original first-person stories of problems, opportunities and outcomes with a multiple-choice exercise following each story, as well as a critical review by an independent researcher. Gain an international view with stories by Asian, European, New Zealand/Pacific Rim, and North American customer...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Woodside, Arch G.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Bingley : Emerald Publishing Limited, 2017.
©20
Colección:Advances in culture, tourism and hospitality research.
Temas:
Acceso en línea:Texto completo

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