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Comprehensive strategic management : a guide for students, insight for managers /

A breakthrough approach to strategic management is presented in this book. Traditionally, strategic management texts have offered a largely conceptual presentation of the subject followed by a separate and dominant section containing many different types of case studies. This book breaks from that b...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Bolland, Eric J. (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Bingley, UK : Emerald Publishing Limited, 2017.
Temas:
Acceso en línea:Texto completo

MARC

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100 1 |a Bolland, Eric J.,  |e author. 
245 1 0 |a Comprehensive strategic management :  |b a guide for students, insight for managers /  |c by Eric J. Bolland. 
264 1 |a Bingley, UK :  |b Emerald Publishing Limited,  |c 2017. 
264 4 |c ©2017 
300 |a 1 online resource (ix, 413 pages) :  |b illustrations 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
504 |a Includes bibliographical references and index. 
505 0 |a The importance of strategy -- Key functions of strategic management -- People, mission, vision and planning in strategic management -- Internal and external analysis -- Generic strategies and strategy dynamics -- Strategic planning process and tools -- Competitive analysis -- Innovation, diffusion, disruption and entrepreneurship -- Ethics and strategy -- Acquisitions, joint ventures, partnerships, alliances -- International -- The people, power and strategy -- Performance. 
520 |a A breakthrough approach to strategic management is presented in this book. Traditionally, strategic management texts have offered a largely conceptual presentation of the subject followed by a separate and dominant section containing many different types of case studies. This book breaks from that by having fewer case studies but they are attached to the chapters in which relevant material is presented. This reinforces the subject for student and manager alike. Additionally, important concepts from the academic treatment of strategic management and the practice of it in organizations are integrated by using findings and drawing implications from the leading strategic management journals and the writings from top business publications. Consequently, all readers will become familiar with the practical tools of strategy management, how to use these tools and solve real world strategy issues. This book also sorts through the myriad of strategy research and theory to highlight the intellectual pillars which support the subject. 
590 |a Emerald Insight  |b Emerald All Book Titles 
650 0 |a Strategic planning. 
650 0 |a Strategic planning  |x Accounting. 
650 6 |a Planification stratégique. 
650 6 |a Planification stratégique  |x Comptabilité. 
650 7 |a Strategic planning.  |2 fast  |0 (OCoLC)fst01134371 
650 7 |a Strategic planning  |x Accounting.  |2 fast  |0 (OCoLC)fst01134372 
776 0 8 |i Print version:  |a Bolland, Eric J.  |t Comprehensive strategic management.  |b First edition.  |d Bingley, UK : Emerald Publishing Limited, 2017  |z 9781787142251  |w (OCoLC)962009809 
856 4 0 |u https://emerald.uam.elogim.com/insight/publication/doi/10.1108/9781787142244  |z Texto completo 
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