Cargando…

Challenges for the trade of Central and Southeast Europe /

This volume focuses on Central and Southeast Europe, and explores the dynamic and complex area of distributive trade on markets which have recently undergone a huge transformation. Papers in the volume employ both quantitative and qualitative research methods, and focus on retailing, international t...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Renko, Sanda (Editor ), Knezevic, Blazenka (Editor )
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Bingley : Emerald Group Publishing Limited, 2013.
Edición:First edition.
Colección:International business and management series ; Volume 29.
Temas:
Acceso en línea:Texto completo

MARC

LEADER 00000cam a2200000Mi 4500
001 ocn871323375
003 OCoLC
005 20231005004200.0
006 m o d
007 cr |n|||||||||
008 140128s2013 enk ob 000 0 eng d
040 |a CGU  |b eng  |e pn  |c CGU  |d YDXCP  |d OCLCO  |d OCLCF  |d COO  |d OCLCQ  |d E7B  |d VGM  |d OCL  |d OCLCO  |d OCLCQ  |d OCLCA  |d OCLCO 
020 |a 9781781908334  |q (electronic bk.) 
020 |a 1781908338  |q (electronic bk.) 
020 |z 9781781908327  |q (hardback) 
020 |z 178190832X  |q (hardback) 
035 |a (OCoLC)871323375 
043 |a ec-----  |a es----- 
050 4 |a HF3500.7  |b .C43 2013 
082 0 4 |a 382.0943  |2 23 
049 |a UAMI 
245 0 0 |a Challenges for the trade of Central and Southeast Europe /  |c edited by Sanda Renko and Blazenka Knezevic. 
250 |a First edition. 
264 1 |a Bingley :  |b Emerald Group Publishing Limited,  |c 2013. 
300 |a 1 online resource. 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
490 1 |a International business & management ;  |v Volume 29 
504 |a Includes bibliographical references. 
588 0 |a Print version record. 
505 0 |a Ch. 1. Internationalization of retail in Poland and Croatia / Blazenka Knezevic, Marek Szarucki -- ch. 2 Interaction of trade activities between selected southeast European countries / Sanda Renko -- ch. 3. Trade in terms of ecological economics / Sreten Cuzovic, Svetlana Sokolov Mladenovic -- ch. 4. The role of retailers in developing a healthy lifestyle in Poland / Grazyna Smigielska -- ch. 5. Socially responsible marketing in creating value for customers in the Polish market / Edyta Rudawska -- ch. 6. Control of mergers in grocery retail market in Croatia / Jasminka Pecotic Kaufman -- ch. 7. Shoppers perceptions of retail agglomeration characteristics in Zagreb region / Ivan-Damir Anic, Milivoj Markovic, Nikola Knego -- ch. 8. Effects of risk-related purchasing factors on private label quality perceptions in Bosnia and Herzegovina / Adi Alic, Emir Agic, Almir Pestek -- ch. 9. Challenges of e-retailing : impulsive buying behaviour / Katija Vojvodic, Matea Matic. 
520 |a This volume focuses on Central and Southeast Europe, and explores the dynamic and complex area of distributive trade on markets which have recently undergone a huge transformation. Papers in the volume employ both quantitative and qualitative research methods, and focus on retailing, international trade, relationships between retailers and suppliers, sustainability, private brands, loyalty programs, e-commerce and retailing strategies. Challenges For Trade in Central and Southeast Europe offers insights that will assist retailers, wholesalers and logistics companies in their decision making, as well as exploring macro topics that consider the effects of trade on the economy as a whole. There is much of value for a broad international readership, including academics, practitioners and policy-makers. 
590 |a Emerald Insight  |b Emerald All Book Titles 
650 0 |a Exports  |z Europe, Central. 
650 0 |a Exports  |z Europe, Southern. 
651 0 |a Europe, Central  |x Commerce. 
651 0 |a Europe, Southern  |x Commerce. 
650 6 |a Exportations  |z Europe centrale. 
650 6 |a Exportations  |z Europe méridionale. 
651 6 |a Europe méridionale  |x Commerce. 
651 6 |a Europe centrale  |x Commerce. 
650 7 |a Commerce  |2 fast 
650 7 |a Exports  |2 fast 
651 7 |a Central Europe  |2 fast 
651 7 |a Southern Europe  |2 fast 
700 1 |a Renko, Sanda,  |e editor. 
700 1 |a Knezevic, Blazenka,  |e editor. 
776 0 8 |i Print version:  |t Challenges for the trade of Central and Southeast Europe.  |b First edition.  |z 9781781908327  |z 178190832X 
830 0 |a International business and management series ;  |v Volume 29. 
856 4 0 |u https://emerald.uam.elogim.com/insight/publication/doi/10.1108/S1876-066X(2013)29  |z Texto completo 
938 |a YBP Library Services  |b YANK  |n 11330972 
938 |a ebrary  |b EBRY  |n ebr10790386 
994 |a 92  |b IZTAP