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Research in consumer behavior. Volume 14 /
This volume contains a selection of consumer culture theory based research in consumer behavior. All the papers were presented at The Consumer Culture Theory Conference 2012, the seventh of its kind, held at Saïd Business School, Oxford University in August 2012. The papers in this volume were sele...
| Clasificación: | Libro Electrónico |
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| Autor Corporativo: | |
| Otros Autores: | , , |
| Formato: | Electrónico Congresos, conferencias eBook |
| Idioma: | Inglés |
| Publicado: |
Bingley :
Emerald,
2012.
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| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | This volume contains a selection of consumer culture theory based research in consumer behavior. All the papers were presented at The Consumer Culture Theory Conference 2012, the seventh of its kind, held at Saïd Business School, Oxford University in August 2012. The papers in this volume were selected by the editors based on reviewer feedback on the qualities of these papers as well as editors' readings of the various manuscripts. The conference contained a significant amount of work based on practice theory and generated fruitful discussions around the usefulness and limits of this approach for understanding consumption and consumers. The conference was more international and more European than ever before, which is reflected in the institutional affiliation of contributing authors. This volume is divided into six sections, reflecting overarching themes in the contributions and, thereby also indirectly pointing to the versatility of consumer culture theorizing, spanning from a set of papers on the fundamental anthropological phenomenon of social gift giving to a postmodern tour de force of contemporary metaphorical thinking. |
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| Notas: | Selected conference papers. |
| Descripción Física: | 1 online resource |
| Bibliografía: | Includes notes and bibliographical references at chapter ends. |
| ISBN: | 178190023X 9781781900239 |