Multiunit organization and multimarket strategy /
A conspicuous feature of the modern economy is the multitude of multiunit systems that operate in several markets - an organizational form that arguably rivals the "M-form" as the 20th century's most successful. Research traditions studying multiunit systems include the multimarket pe...
Clasificación: | Libro Electrónico |
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Otros Autores: | , |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Amsderdam ; New York :
JAI,
2001.
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Edición: | 1st ed. |
Colección: | Advances in strategic management ;
v. 18. |
Temas: | |
Acceso en línea: | Texto completo |
Sumario: | A conspicuous feature of the modern economy is the multitude of multiunit systems that operate in several markets - an organizational form that arguably rivals the "M-form" as the 20th century's most successful. Research traditions studying multiunit systems include the multimarket perspective, which has used commitment and mutual forbearance theory, and the multiunit perspective, which has used learning and knowledge transfer theory. These perspectives are interdisciplinary, but to date there has been little direct interaction among them. This text aims to bring these areas together |
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Descripción Física: | 1 online resource (x, 408 pages) : illustrations |
Bibliografía: | Includes bibliographical references. |
ISBN: | 9780080545332 0080545335 9780762307210 0762307218 1281026565 9781281026569 9786611026561 6611026568 1849500800 9781849500807 |
ISSN: | 0742-3322 ; |