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Preventing Crises at Your University : The Playbook for Protecting Your Institution's Reputation /

"Unlike almost any other sector of the economy, in higher education, an institution's value lies not in any one or more products or services but in an intangible asset commonly referred to as its "reputation." The goal of this book is to explore concepts around reputation and rep...

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Detalles Bibliográficos
Autor principal: Barker, Simon, 1969- (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Baltimore : Johns Hopkins University Press, 2021.
Colección:Book collections on Project MUSE.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Introduction. Mind the Gap : Why Reputational Risk Matters
  • A Reputational Risk Framework
  • Nine Things That Go Wrong in Crises
  • Effective Crisis Management I: Getting Ahead of a Crisis
  • Effective Crisis Management II: Defining Roles and Responsibilities
  • Effective Crisis Management III: From Chaos to Managed Process
  • Effective Crisis Management IV : Crisis Communications
  • Redefining Issues Management
  • The Role of Leadership in Crisis
  • Frameworks and Models to Manage Reputational Risk.