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|a Gould, Meredith,
|d 1951-
|e author.
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|a The Social Media Gospel :
|b Sharing the Good News in New Ways, Second Edition /
|c Meredith Gould.
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|a Second edition.
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| 264 |
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|a Collegeville, Minnesota :
|b Liturgical Press,
|c [2015]
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| 264 |
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|a Baltimore, Md. :
|b Project MUSE,
|c 0000
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|c ©[2015]
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|a 1 online resource (200 pages).
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|a text
|b txt
|2 rdacontent
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|a computer
|b c
|2 rdamedia
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|a online resource
|b cr
|2 rdacarrier
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|a Section I. Frameworks for understanding. Defining social media -- Thinking theologically -- Thinking generationally -- Learning styles -- Personality types -- Virtual community is real community -- Section II. Choosing social media. Developing strategy -- Crafting tactics -- Participants and participation -- Curating and creating content -- Print is not dead: its' being transfigured -- Bridging the digital divide -- Reaching out to special populations -- Social media durability -- Why choose blogging -- Why choose Facebook -- Why choose LinkedIn -- Why choose Pinterest -- Why choose Instagram -- Why choose Twitter -- Why choose YouTube -- Why choose Snapchat -- Section III. Making social media work. Integrating social media -- Managing social media on multiple platforms -- A bit of how-to about tweetchats -- Jargon alert -- A bit of how-to about writing online content -- Managing online conflict -- Social media burnout -- Best practices for digital ministry -- Appendix A. Strategic and tactical choices -- Appendix B. Yes, you need a social media policy -- Appendix C. The communications audit -- Appendix D. DIY digital audit -- Appendix E. Some boilerplate to use or tweak (you're welcome) -- Appendix F. Church social media positions.
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| 588 |
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|a Description based on print version record.
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| 650 |
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7 |
|a Social media.
|2 fast
|0 (OCoLC)fst01741098
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| 650 |
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7 |
|a Communication
|x Religious aspects
|x Christianity.
|2 fast
|0 (OCoLC)fst00869995
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| 650 |
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|a Social media.
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| 650 |
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|a Communication
|x Religious aspects
|x Christianity.
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| 655 |
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7 |
|a Electronic books.
|2 local
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| 710 |
2 |
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|a Project Muse.
|e distributor
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| 830 |
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|a Book collections on Project MUSE.
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| 856 |
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|z Texto completo
|u https://projectmuse.uam.elogim.com/book/86929/
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| 945 |
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|a Project MUSE - Custom Collection
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