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Buying into Change : Mass Consumption, Dictatorship, and Democratization in Franco's Spain, 1939-1982 /
"Buying into Change examines how the development of a mass consumer society under the dictatorship of Generalissimo Francisco Franco (1939-1975) inserted Spain into transnational consumer networks and set the stage for Spain's transition to democracy during the late 1970s"--
| Autor principal: | |
|---|---|
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Lincoln :
University of Nebraska Press,
[2021]
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| Colección: | Book collections on Project MUSE.
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| Temas: | |
| Acceso en línea: | Texto completo |
MARC
| LEADER | 00000cam a22000004a 4500 | ||
|---|---|---|---|
| 001 | musev2_82394 | ||
| 003 | MdBmJHUP | ||
| 005 | 20230905052451.0 | ||
| 006 | m o d | ||
| 007 | cr||||||||nn|n | ||
| 008 | 200814s2021 nbu o 00 0 eng d | ||
| 010 | |z 2020037081 | ||
| 020 | |a 9781496226327 | ||
| 020 | |z 9781496205063 | ||
| 035 | |a (OCoLC)1241446859 | ||
| 040 | |a MdBmJHUP |c MdBmJHUP | ||
| 100 | 1 | |a Gómez del Moral, Alejandro J., |e author. | |
| 245 | 1 | 0 | |a Buying into Change : |b Mass Consumption, Dictatorship, and Democratization in Franco's Spain, 1939-1982 / |c Alejandro J. Gómez del Moral. |
| 264 | 1 | |a Lincoln : |b University of Nebraska Press, |c [2021] | |
| 264 | 3 | |a Baltimore, Md. : |b Project MUSE, |c 2021 | |
| 264 | 4 | |c ©[2021] | |
| 300 | |a 1 online resource (366 pages). | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 505 | 0 | |a Introduction -- World-Class Stores and (Inter)national Ambassadors: The Department Store and the Formation of a Spanish Mass Consumer Society under the Early Dictatorship, 1939-1957 -- Imagining a New Señora Consumer: Emerging Mass Consumption, Gendered Consumer Magazines, and the First Rumblings of Boom-Era Cosmopolitanism, 1937-1956 -- (Super)Marketing Western Modernity: Self-Service, Sociocultural Change, and the Professionalization of Food Retailing during Spain's Miracle Years -- "You Can Achieve Anything Nowadays If You Have Good Publicity": The Spanish Advertising Industry and Consumer Media in the International Integration of Late Franco-Era Spain -- "On That Day, Borders Did Not Exist": Department Stores and Social Liberalization in Spain, 1960-1975. | |
| 520 | |a "Buying into Change examines how the development of a mass consumer society under the dictatorship of Generalissimo Francisco Franco (1939-1975) inserted Spain into transnational consumer networks and set the stage for Spain's transition to democracy during the late 1970s"-- |c Provided by publisher. | ||
| 588 | |a Description based on print version record. | ||
| 650 | 7 | |a Democratization |2 fast |0 (OCoLC)fst00890123 | |
| 650 | 7 | |a Consumption (Economics) |x Social aspects |2 fast |0 (OCoLC)fst00876475 | |
| 650 | 7 | |a Consumers |2 fast |0 (OCoLC)fst00876410 | |
| 650 | 0 | |a Democratization |z Spain |x History |y 20th century. | |
| 650 | 0 | |a Consumers |z Spain |x History |y 20th century. | |
| 650 | 0 | |a Consumption (Economics) |x Social aspects |z Spain |x History |y 20th century. | |
| 651 | 7 | |a Spain |2 fast |0 (OCoLC)fst01204303 | |
| 651 | 0 | |a Spain |x Politics ans governemnt |y 1975-1982. | |
| 651 | 0 | |a Spain |x Politics ans governemnt |y 1939-1975. | |
| 655 | 7 | |a History |2 fast |0 (OCoLC)fst01411628 | |
| 655 | 7 | |a Electronic books. |2 local | |
| 710 | 2 | |a Project Muse. |e distributor | |
| 830 | 0 | |a Book collections on Project MUSE. | |
| 856 | 4 | 0 | |z Texto completo |u https://projectmuse.uam.elogim.com/book/82394/ |
| 945 | |a Project MUSE - Custom Collection | ||
| 945 | |a Project MUSE - 2021 Complete | ||
| 945 | |a Project MUSE - 2021 History | ||